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Luxury PPC Dashboard Device Showcase - 360 Web Coders UK Digital Marketing & SEO Agency
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UK Paid Search
& Google Ads
Agency

Our UK pay per click management agency engineers high-converting Google Ads, Shopping, and Microsoft Ads campaigns that eliminate wasted ad spend and maximize profitable ROAS for brands.

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0.2x

Average Paid Search ROAS

08%

Average CPA Reduction

0.1/10

Avg Google Quality Score

00%

Ad Spend Transparency

Service Overview

Poorly structured pay per click accounts burn thousands of pounds on irrelevant broad-match clicks, bot traffic, and weak landing pages. At 360 Web Coders, located at 129 Staford Rd, Wallington SM6 9BN, UK, our certified PPC specialists manage every pound of your ad budget as if it were our own. We architect tightly themed Google Search, Performance Max, Google Shopping, and Microsoft Advertising campaigns built around high-intent UK commercial queries. By combining granular negative keyword lists, exact-match intent bidding, Merchant Center feed optimization, and offline CRM conversion imports, we train bidding algorithms to bid aggressively for real buyers while blocking tyre-kickers. Paired with bespoke high-speed landing pages and server-side GTM tracking, our PPC management delivers immediate pipeline velocity and verifiable return on ad spend.

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WHAT WE OFFER

Precision Pay Per Click
Engineered For Profit

We audit, rebuild, and actively optimize your paid search accounts daily so you capture bottom-of-funnel UK buyers at the lowest possible cost per acquisition.

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High-Intent Search Ads

Granular keyword structures, dynamic RSA copytesting, and aggressive negative keyword shielding to capture ready-to-buy UK searchers.

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Shopping & PMax Mastery

Optimized Google Merchant Center feeds, margin-based custom labels, and Performance Max asset groups for eCommerce profitability.

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Offline Conversion Sync

Enhanced conversions, GCLID tracking, and CRM pipeline imports so Smart Bidding optimizes for closed revenue, not spam leads.

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Bespoke PPC Landing Pages

Fast, message-matched landing pages engineered to raise Google Quality Scores and double your visitor-to-enquiry conversion rate.

Our 6-Step PPC Management Process

A rigorous paid search engineering workflow that stops wasted ad spend immediately and scales profitable customer acquisition across the UK.

01 Audit

We inspect search term reports, match types, Quality Scores, conversion tracking accuracy, and wasted budget across your existing PPC accounts.

Audit
Audit
Audit
Audit
02 Strategize

We calculate target CPA and break-even ROAS by product or service line, mapping high-intent UK search terms and geographic bid modifiers.

Strategize
Strategize
Strategize
Strategize
03 Create

Our team builds high-converting ad copy, ad extensions, Merchant Center product feeds, and dedicated message-matched landing pages.

Create
Create
Create
Create
04 Launch

Campaigns go live with server-side Enhanced Conversions, strict negative keyword lists, click-fraud protection, and budget pacing guardrails.

Launch
Launch
Launch
Launch
05 Optimize

We prune non-converting search terms, split-test headlines, refine audience signals, and adjust device and time-of-day bidding every week.

Optimize
Optimize
Optimize
Optimize
06 Scale

Once target CPA and ROAS benchmarks are beat, we expand impression share, Microsoft Ads syndication, and remarketing funnels profitably.

Scale
Scale
Scale
Scale

OUR PAID SEARCH & PPC TECH STACK

SCROLL TO EXPLORE

BIDDING, FEED & ATTRIBUTION PLATFORMS

We leverage Google Ads Editor, Microsoft Advertising, Google Merchant Center, Channable, Server-Side GTM, ClickCease fraud protection, GA4, and Looker Studio.

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Pricing Plans

Transparent UK PPC Management Pricing

Predictable management retainers with 100% direct billing to Google and Microsoft so you always see exact ad spend versus management fees.

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Featured Work

Pay Per Click ROAS Case Studies

See how our UK Google Ads and Shopping rebuilds have slashed cost per lead and multiplied eCommerce revenue.

Lane's Contracting & Roofing
Lane's Contracting & Roofing

Residential and commercial roofing website for Lane's Contracting, Inc. in Smithfield & Raleigh, NC, featuring…

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Lane's Contracting & Roofing

Residential and commercial roofing website for Lane's Contracting, Inc. in Smithfield & Raleigh, NC, featuring free roof inspection booking, storm restoration, and flexible roof financing.

Read Case Study →
SewerFox Plumbing & Drain
SewerFox Plumbing & Drain

24/7 emergency plumbing, sewer camera inspection, and drain cleaning lead-generation website for SewerFox Plumbing serving…

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SewerFox Plumbing & Drain

24/7 emergency plumbing, sewer camera inspection, and drain cleaning lead-generation website for SewerFox Plumbing serving homeowners across the Sacramento area.

Read Case Study →
Velvet Voice Narration
Velvet Voice Narration

Studio-grade voice-over portfolio and session booking platform for Velvet Voice Narration, featuring interactive multi-genre audio…

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Velvet Voice Narration

Studio-grade voice-over portfolio and session booking platform for Velvet Voice Narration, featuring interactive multi-genre audio demos for audiobooks, commercials, and brand storytelling.

Read Case Study →
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UK & GLOBAL COVERAGE

PPC & Google Ads Management Across the UK

Managing high-ROAS Google Search, Shopping, and Local Services Ads for businesses across 100+ UK towns, cities, and international markets.

Wondering how much of your current Google Ads budget is being wasted? Request a free audit.

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PAY PER CLICK FAQ

PPC & Google Ads Frequently Asked Questions

Straightforward answers about UK PPC management fees, recommended ad budgets, Quality Score improvements, and ROAS expectations.

Professional PPC management in the UK typically costs between £600 to £2,500 per month or 10% to 15% of monthly ad spend, depending on campaign complexity and SKU volume. You pay Google or Microsoft directly for clicks, ensuring 100% financial transparency.

Google Search and Shopping campaigns begin driving targeted UK traffic and enquiries within 24 to 48 hours of launch. The algorithmic learning and bid optimization phase typically stabilizes within 2 to 4 weeks, delivering progressively lower CPAs over months 2 and 3.

We generally recommend a starting media budget of £1,000 to £3,000 per month for local or niche UK lead generation, and £3,000 to £15,000+ per month for national B2B or multi-SKU eCommerce Shopping campaigns so bidding algorithms gather sufficient conversion data.

We implement automated IP exclusion rules, click-fraud detection software, strict geographic targeting limited to genuine UK locations, and placement exclusions on low-quality mobile gaming apps so your budget only serves verified human prospects.

Default Performance Max setups often chase cheap display and video placements unless properly constrained. We fix this by importing offline qualified CRM conversions, applying account-level negative keywords, separating brand traffic, and building high-intent custom audience signals.

Based at 129 Staford Rd, Wallington SM6 9BN, UK (+44 7587 722152), 360 Web Coders pairs certified Google Ads strategists with conversion engineers who custom-build fast landing pages and server-side tracking, routinely reducing client CPA by 30% to 45%.

Want our specialists to audit your Google Ads account for free? Book a free growth audit →